Future Forward Training | Course Details | Influencer Marketing Masterclass | June 2019
Influencer Marketing Masterclass
24 Jun 2019

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With a total influencer marketing spend projected to reach $5-10 billion by 2020, it’s clearly already a powerful tool for many savvy marketers. But how do you leverage this influence and make it really work for you? In this Influencer Marketing Masterclass, you'll learn how to kickstart an effective influencer marketing campaign that will deliver ROI for your business. You'll get a complete A-to-Z overview of social influencer marketing - from identifying the most appropriate influencers to use for your business, understanding the best tools, ensuring high quality content and branding, negotiating deliverables, to measuring the success of your campaigns - so you can develop a profitable influencer marketing strategy. This is a hands-on course where you'll learn everything you need to know about social influencer marketing. Once you complete the course, you'll have identified influencers that are a good fit for your business, have a host of templates at your fingertips, and will be ready to execute an influencer marketing plan that will get you results.

Who Should Attend?

This is an introductory-level course for anyone who wants to gain a more in-depth understanding about social influencer marketing. Whether you’re a marketing generalist, entrepreneur, small business owner or agency, this influencer marketing course will give you the tools to incorporate influencer marketing successfully into your marketing mix.

Training Leader
Teresa Heath-Wareing

Teresa is one of the UK’s leading experts on social media marketing. She’s a highly experienced practitioner and trainer who has worked with prestigious clients including Land Rover, the Royal Air Force, as well as with leading internet marketing companies, such as Rightmove (the UK’s largest online real estate portal and property website) and Leadpages.

Teresa lives and breathes social media and is one of the most prolific social media practitioners you’ll meet. Not only does she have her own successful social media marketing agency, she also regularly speaks at international social media and digital marketing events, hosts the popular podcast Social Media Marketing Made Simple, contributes to Social Media Examiner, is a TEDx speaker, and has written a book on Social Media Marketing for Small Businesses.

Ask Teresa what she loves most about social media marketing and she’ll speak about how it has changed the face of marketing forever, allowing us to understand our customers and connect in a way that was never possible before. She’s passionate about helping businesses, both large and small, understand exactly how they can connect with their customers on social media in order to improve their business results.

Our courses are certified by the Content Marketing Association (CMA), the global industry association for marketing, publishing, advertising and social agencies. All course outlines are reviewed and endorsed by the CMA and all training participants will receive a certificate from the CMA and Future Forward Training after successful completion of each course.

Rove Trade Center
2nd December Street
Al Jafiliya, Dubai
Tel: +971 4 241 9300

The venue is conveniently located within 15 minutes walking distance of Al Jafiliya metro station. Free underground parking is available at the hotel. Please note that there is no valet parking at this hotel.

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